In this session I’m going to share a strategy that’s a lot of fun and helps produce a lot of results. If you’re just putting out a message, say a blog or newsletter or some social media and it’s just very generic eventually people are gonna tune out. They’re gonna lose interest. We have to do something that’s entertaining, it shows a little bit of your personality.
Get Through the Clutter by Demanding Attention and Being Memorable.
Introducing the Shock and Awe Package and Campaign
Now, obviously Shock and Awe packages and campaigns are not anything new. There are definitely new ways of implementing them with technology but they have been around for some time still most people don’t leverage them.
Can they be expensive? Yes? However they make an amazing return on investment?
A Shock and Awe packages have been used for decades by companies to get the attention of their prospects from large brands Disney to smaller service based companies including companies who deal with high-dollar products or services.
Don’t Waste Your Time Marketing to Anybody
Hey guys! Kenny Harper here and right now I’m sharing Choose Your Target Market.
If you’ve been in business for a while, you’re gonna go “uhh, duh, I kind of know that”.
Here’s the thing. Most people kind of know that, but they’re missing some opportunities.
You will be very glad you read this article! You can use this information to locate your target customers when you begin to improve your marketing program. Find out what your customers really want! In truth, the physical makeup of your target customer is responsible for only about 10% of the success equation for small business owners. The reason for this low percentage has to do with the way human beings make decisions.
Gain more business and spend less money on marketing when you identify your perfect target market, market directly to them and ensure your message and offer is created with them in mind. Before you can do that, you must define your perfect target market. Follow these steps to get clarity on your ideal customer’s profile.
Sending a newsletter is one of the most powerful ways you can keep in touch with your prospects and customers. Newsletters open doors. Gain five secrets of a great customer newsletter.
Your Bold Vision is so important. Once you know what you’re aiming to achieve you can dedicate your actions and full attention to achieving it. When defining your BOLD Vision, don’t worry about what you know is possible and easily achieved, define a Bold Vision that you want for your life.
They say content is king but is it really king? Well it’s King if it serves people, if it really is getting people to take the desired actions you want them to but just putting out content for the sake of it isn’t helping. I’ve seen a lot of people waste a lot of time saying ‘I’m going to create a blog,’ then they make all of these blogs but don’t get much traffic and are left scratching their head. Sometimes they get on social media or create a lot of posts but then don’t get the traffic they want.
How to Leverage Your Personal Brand to Move Up, Make More & Thrive with Professional Speaker, Kenny Harper presenting to the American Marketing Association in Lincoln Nebraska.
Business Growth Event for professionals aiming to elevate their influence and attract new opportunities facilitated by American Marketing Association, Wichita, Kansas.
Realtors, Gain personal branding strategies to elevate your business and stick out from the sea of competition. Have you ever thought about why twenty percent of realtors dominate the market accumulating riches and eighty percent of realtors earn just enough money to get by? Would you like to be one of the top twenty percent?
Rockstar Professionals leverage authority marketing and understand the importance of acquiring leads. You need leads to nurture into potential customers so you can serve them and grow your business. In order to generate leads, you need a strategy. Below are 8 strategies you can use to generate leads into your business. As an authority you should get use to being an author. The lead generation ideas stem from thought leadership. Kind of funny when you think about it. Leadership generates leads.
Rock My Image’s best-selling book, Amplify Your Business: The Rockstar Professional’s Guide to Marketing Success Volume 1 provides practical action items to empower business growth and success.